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dc.contributor.authorRodriguez, Julia E.
dc.date.accessioned2013-10-18T19:31:44Z
dc.date.available2013-10-18T19:31:44Z
dc.date.issued2010-04
dc.identifier.citationRodriguez, J. (2010). Social Software in Academic Libraries for Internal Communication and Knowledge Management: A Comparison of Two Reference Blog Implementations. Internet Reference Services Quarterly, 15(2), 107-124. doi:10.1080/10875301003788323en_US
dc.identifier.urihttp://hdl.handle.net/10323/2181
dc.description.abstractThis article investigates the adoption of new innovations for internal reference desk communication and knowledge management in academic libraries, specifically the use of social software tools. Actual implementations of the free blog software Wordpress from two university libraries are described including charts detailing advantages and disadvantages of the methods. In the context of the diffusion of innovation and organizational lag theories, the analyzed outcomes confirm that while social software tools are being used, relatively few institutions have exploited them for improving in-house processes. Without clearly articulated long-term gains, adoption of administrative innovations will follow the pattern of organizational lag.en_US
dc.language.isoen_USen_US
dc.publisherInternet Reference Services Quarterlyen_US
dc.subjectBlogsen_US
dc.subjectKnowledge managementen_US
dc.subjectDiffusion of innovationen_US
dc.subjectOrganizational lagen_US
dc.subjectWordpressen_US
dc.titleSocial Software in Academic Libraries for Internal Communication and Knowledge Management: A Comparison of Two Reference Blog Implementationsen_US
dc.typeArticleen_US
dc.relation.journalInternet Reference Services Quarterlyeng
dc.relation.departmentOU Librarieseng


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